Novertur scans the content of a company website and analyzes this content in an intelligent manner. Using big data frameworks, the system automatically identifies in which industry the business is operating and at which levels of the supply chain the company is active (if they extract raw materials, manufacture products' components, final products or if they distribute products in wholesale or retail).
Once businesses are classified by industry and supply chain activities, Novertur’s algorithms automatically identify business complementarities, and ranks partner suggestions by relevance on 4 different axes:
Novertur pulls data from existing data sources, as the system is plugged to governmental business registers and other databases (depending on the market), The Novertur team works hard to have all companies of a given market in its database in order to provide an exhaustive list of stakeholders for market entry.